“The era of cheap production in Turkey has ended.”

UTEP President Sami Bektaş challenged conventional wisdom in his interview with Analiz Newspaper.

He shifted the discussion by stating, “It’s not about currency fluctuations, but about brands.”

He leaves a clear question:
Will we grow by remaining cheap, or by creating value?

Details are in Analiz Newspaper.

To read the details, please click the link.

https://analizgazetesi.com.tr/gazete/20-subat-2026-128

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